Carré Blanc designs and distributes household linen mainly through a network of franchises in France and a network of master franchises abroad. With 650 employees, Carré Blanc’s network had revenues of €80m in 2012.
MML Capital and Qualium Investment acquired Carré Blanc in October 2007 alongside the management team led by Claude Jantet. Since then, both investors have backed management’s strategy of reinforcing Carré Blanc’s sales network, optimizing it through an innovative multi-channel strategy (adding to its city stores a new format of suburban stores and developing Carré Blanc’s internet offering).
Henry-Louis Merieux, Managing Partner at MML’s Paris Office, commented:
“Carré Blanc has proved to be extremely robust thanks to the quality of its product offering, its strong market positioning and the strength of its management. It has also successfully developed a multi-channel offering, which will be a key driver for future growth.”