The Arena Group, a UK-based international provider of event infrastructure, has acquired Asia Tent International Sdn. Bhd. This follows closely on the heels of the Group’s acquisition of US-based Karl’s Event Services in April.
The Malaysian acquisition substantially enhances the company’s logistical capabilities, storage facilities, personnel and stock quota for the delivery of temporary event structures throughout Asia.
“This is a strategic first step into growing the Arena Group’s client base throughout Asia. We now have the capacity to offer event organisers across all areas of the Middle and Far East easier access to independent specialist knowledge, and greatly improved logistics. This is a vital part of our vision to be a truly global event services supplier,” comments Arena Group CEO Greg Lawless.
Arena Group’s current clients in Asia include the CIMB Classic PGA and Sime Darby LPGA in Malaysia, the Formula 1 and HSBC LPGA in Singapore, and Ballantine’s Golf Championships in South Korea. Asia Tent International had provided event structures for the Commonwealth Games in Kuala Lumpur, Athens Olympics and Doha Asian Games.
Luke Jones of MML commented: “We have now supported Arena to acquire businesses in the Middle East, the US and Asia, transforming the Group into a true global player. Helping companies expand internationally is a key feature of MML’s investment focus and we a delighted with the progress Arena has made since we invested in February 2012.”